The internet has made life much easier for those who are looking for real estate to live in. If before it was necessary to consult real estate agents in person, visit construction companies and always be attentive to the ads in front of the houses to obtain information, today it is already possible to use specialized websites to search for properties online.
But, even when you search on trusted sites, it is essential to take care not to fall into any catch when it comes to looking for the property of your dreams. Here are 8 essential tips to search for real estate online more safely and efficiently:
1. Check the date of publication of the offer
If you find an interesting property ad, always check the day or month when the offer was published on the website.
If the publication date is too old, it may be that the value of the property has changed and you may end up having an unpleasant surprise after you have created expectations.
On the other hand, a property that has been advertised for a long time and has not attracted people’s attention opens the door for the investor to negotiate its value, asking for a discount.
Another possibility is that the advertiser forgot to remove the ad after renting or selling the property. So stay tuned!
2. Don’t believe the photos
The truth is that a bad photo, with poor framing and poor lighting, can spoil a great environment. Therefore, never fully believe in the photos available on the website and schedule your visit as soon as possible.
When visiting the property in person, you can also check the information that is not available in images, such as the condition of the premises, if there are leaks or noise, if the windows are stuck and if the neighborhood is pleasant, for example.
In addition, use search tools like Google Images to verify that the photo is true. Dishonest people can use photos of third-party properties to attract victims.
To do a search by image is simple: copy the URL of the image that will be analyzed and paste it into Google Images. The website will analyze the photo and show all the websites where it appears.
3. Confirm the property value
Avoid believing in advertisements that do not inform the price of the property, because the amount may be much more than you can afford.
If the value was announced on the website, confirm it via phone or email before scheduling a visit. The reason for this is that a property does not always go through the inspection of a broker before it is announced – that is, the stipulated price is what the owner believes it to be.
It is common that the seller does not have enough knowledge, about the real estate market, to price his property, causing this problem with respect to value.
If you are interested in buying a property in a specific region of the city, do research and check the value of the square meter of that neighborhood. This type of consultation gives the buyer arguments to negotiate.
4. Check the exact location
It is quite common for specialized websites to divide the offer of properties by neighborhood or region. The problem with this is that a cheaper option can be displayed in a region much more valued than the real one, and vice versa.
On other occasions, the owner ends up including the property at a more famous address as a way to attract more visitors. Those who live in big cities know that just walking a few blocks to leave a famous neighborhood and enter a place that is not very valued.
So, to avoid fraud, carefully check the exact location of the ad. If you believe only in the description and the reference points of the site, you may find that the address is much more distant – and precarious – than the one that was previously informed.
5. Use the advanced search tools
On well-organized and well-used property search sites, it is not difficult to use advanced search tools to speed up your search.
With this option, you can select real estate options by price, location, number of rooms and size of land, for example, which saves a lot of time when searching for an offer that is exactly what you need.
6. Check the credibility of the website
Before registering for these tools, do a search on consumer protection sites and internet forums to find out if there are any complaints about the brand.
People often share their consumption experiences and this can help you select only reliable companies when searching for properties online.
Keep in mind, however, that it is important to assess how the site handled the complaint, whether it offered a solution to the customer’s problem or whether it ignored it.
7. Use Facebook
Publishing a post on Facebook is very simple. So, when you decide to sell a product, this is the first form of publicity that people choose.
To search for properties online on social networks, use the search fields and include keywords, for example: “new apartment in Copacabana”. That way, all posts that have been published on the site, with these terms, will appear to you. This goes for publications in personal profiles, pages and groups.
This same logic can be applied in other social networks, such as Twitter and Instagram. However, it is more efficient on Facebook because using this site to sell products is already a habit of people.
8. Check the information given by the seller
If you liked the property and the negotiation flowed satisfactorily, go to the Real Estate Registry Office of the city and confirm that the seller is the owner of that property.
This frees the investor from major headaches. Imagine buying a property and discovering that it is included in an inventory or that it was pledged as collateral in a bank loan?
These situations are more common than you can imagine. Therefore, check the entire history of the property before closing the deal. This search can be done without the seller knowing because the information on a property is public.
So, what did you think of the text? Do you know someone who can take advantage of these tips to search for real estate online? So, share the publication on social networks and help your friends avoid fraud when searching for properties online!